Comments on: An introduction to blog comment marketing

By: Aimee Garcia

Aimee Garcia — Mon, 28 Apr 2008 17:43:49 +0000

I totally agree with you when you said that when you are doing blog commenting, you also learn something in the process. I certainly do learn something new everytime I read blogs.

By: Sarah Lewis

Sarah Lewis — Tue, 08 Jan 2008 19:32:56 +0000

Good point, Frank, and I agree with you. It’s definitely most effective when your blog exists to spread an idea, brand yourself, or when you’re offering something totally unique.

That said, even without necessarily bringing in buyers, I find the social aspect to be worth the time put into it. I just never know when some contact today will lead to something bigger.

By: Frank C

Frank C — Tue, 08 Jan 2008 16:42:37 +0000

Here’s my observation about comment driven traffic.

It is effective in getting visitors to your blog. If your blog is interesting enough these visitors will become subscribers or regular readers. What they don’t do is buy anything through your blog because they’re already advertising the same offers as you or simply don’t click offers on other, competing, blogs. In the end, it’s a social exercise, not a moneymaking exercise.

By: Sarah Lewis

Sarah Lewis — Fri, 04 Jan 2008 19:26:11 +0000

Thanks for the comments, guys.

@David: the “standard advice” always seems to be 1) ask for comments or 2) be controversial. Being controversial does seem to work but may not be the best strategy for long-term success. Asking for comments when there aren’t any seems a little desperate. I think it’s a “social proof” thing; when other people do it, I want to do it.

By: Link Love - Friday 01/04/2008

Link Love - Friday 01/04/2008 — Fri, 04 Jan 2008 17:56:39 +0000

[...] explains blog comment marketing with her article, An introduction to blog comment marketing. Few very good points there. Must [...]

By: How to find blog posts for comment marketing - Findable Blogs

How to find blog posts for comment marketing - Findable Blogs — Fri, 04 Jan 2008 14:52:31 +0000

[...] my last post I explained the value of blog comment marketing. This one will give you details on how to find appropriate posts to comment [...]

By: Manish Pandey

Manish Pandey — Fri, 04 Jan 2008 08:33:09 +0000

Nice article Sarah, I’ve written a post which might be of some interest to you.

It describes top blogging tips.

By: David Temple

David Temple — Fri, 04 Jan 2008 03:19:59 +0000

Great post Sarah. I’ve made several contacts in the blogosphere by commenting on people’s posts. It’s interesting to see even some of the more popular blogs that don’t get comments. I wonder what makes the difference in blogs that receive a lot of comments and those that don’t.