How to find blog posts for comment marketing

In my last post I explained the value of blog comment marketing. This one will give you details on how to find appropriate posts to comment on.
First, the dead-obvious suggestion: start with the blogs you’re already reading. Hopefully you’ve selected some high quality blogs that are written for people who are a lot like your [...]

An introduction to blog comment marketing

If you want to get more interested visitors to your blog, blog comment marketing is something you should invest a little time in doing.
What is blog comment marketing? It’s just a fancy way of saying “leave comments on other people’s blogs”—taking something you’re probably doing already, and just making it intentional.
Up till now, you may [...]

How to identify your ideal reader

If you’re convinced that you need to create an ideal reader, you’ll be eager to dig into the details. Get a notebook and pen, or use your computer and open up a text editor. Let’s go!
Start with generalities:

Who is your target audience for your product or service? Does it make sense for your ideal reader [...]

Why create an “ideal reader”?

In blogging, like any other aspect of life, trying to please everyone usually results in pleasing no one. Not only will keeping your ideal reader in mind help you avoid straying too far from your goals, it also makes the actual process of writing easier.
Consider how much more quickly words flow when you’re writing an [...]

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