As you know, creating a blog can be lots of fun. It’s also a lot of hard work, though, and that’s why it’s important to generate plenty of traffic to your site. After all, there’s nothing worse than pouring your heart and soul into your blog, only to discover that nobody is visiting!

So now for the $64,000 question. How does you effectively attract people to your blog? How do you actually do this and build up a blog site that will be known to many within a relatively short amount of time?

It’s a fact that writing for the web is entirely different from writing for print. When it comes to writing your blog articles, you need to keep in mind a number of rules that make it easier for your readers.

You’ll need to forget (or at least temporarily ignore) some of what you’ve learned about writing for print, because as you will soon discover, writing for the web is a totally different game altogether!

To prove my point, think for a moment about the material you read online. What do you find most attractive? What turns you off? Seriously, take a minute to think about it.

A great article from the latest PsychoTactics newsletter about sticking with a topic. Although it’s talking about making presentations, the point is equally applicable to blogging. As you read, think about your posts. Do they each focus as specifically as the article recommends? Here it is, …

As you can see from my weekly blog link roundup, I’ve been thinking about titles lately. Titles are important in all writing, but they are extremely important when you’re blogging. Why?

Readers use your title to evaluate your post. Because people naturally skim rather than peruse, your titles …